NEW CLIENT ANNOUNCEMENT: Lateral Welcomes Brighton and Hove City Council

Lateral is delighted to be forging a new partnership with Brighton and Hove City Council, through the provision of parking enforcement software solutions. 

Ian McManus, Lateral Co-founder and CEO, spoke positively of the deal recently: “we’re delighted to be supplying parking enforcement software solutions to Brighton and Hove City Council. Our software has been built from the ground up over the course of a decade. And I know the sophistication of the product will serve the city council’s needs perfectly”.

Lateral’s parking enforcement software has risen to become an industry leader because of its innovative features, which include automated workflows, full case management, and automated omni-channel (multi-channel) communication facilities. It has been engineered to reduce labour costs, eliminate human errors and therefore increase accuracy. The software works to deal with each parking violation swiftly and effectively. And Lateral’s parking enforcement software is cloud-based, which means that “users only need a compatible web browser to access the software. It’s very straightforward. We focus on complete flexibility, whilst never compromising on security”, Ian McManus explains.

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Lateral’s partnership with Brighton and Hove Council comes at an interesting time for parking charges nationwide. Local authorities in England received a record income of £1.746 billion from their parking operations in 2018-19, which included £454m from penalties, which is 6% up from the previous year.

Lateral’s parking software solutions are powered by artificial intelligence and machine learning, which provide local authorities with an error-free, highly effective parking enforcement solution.

About Brighton and Hove City Council 

Brighton and Hove City Council services a population of 290,395 people, with the majority (62%) being between 20 and 59 years of age. The council predicts that there will be 23,300 more people living in the city by 2030 (compared with 2017, an 8% increase to 311,500 people), which will have an impact on parking. The council generated Generated £11.5 million over the last 4 years to invest in Brighton’s infrastructure. In 2019-20 the council will spend £757.4 million in total on services across the city.

About Lateral

Lateral were founded in 2009. Their leading automation software serves as a complete software solution for parking enforcement. It can be accessed and managed by parking operators, property developers and local government agencies, anywhere and anytime.  From the first issue of a PCN, through to appeals and debt recovery, it serves as an all-in-one solution for local authorities. Get in touch to learn more.